LAS VEGAS - AussieJournal -- Christine R. Crnek, Director of Public Relations, today announced the new ELITE product launch.  "We've added a substantial pedestal base to the NEAT glass to ensure competent handling and improve temperature control. ELITE's substantial heft and comfort level enhances tactility and refines overall appearance to visually appealing perfection. ELITE embodies our proven functional bowl shape which delivers exactly the same high-performance analytics and discerning aroma detection diagnostics of all NEAT glasses.  Manufactured of European crystalline in the Slovak Republic as is our Artisan glass, ELITE ships December 10, 2020.  Pre-orders are now being taken, and all of our other well-established products will remain available.  The MSRP and MAP of ELITE is $14.95"

More on Aussie Journal

• Dollyhood Records Signs Distribution Deal With Sony!
• West Coast Recording Artist, Composer and Actor, Blue Ragg$ Releases New Music & Theatrical Video
• Swaggerty's Receives Highest Possible Grade from BRC Food Safety Auditors for 8th Consecutive Year
• Be an Example, Get the Covid Shot
• Former CEO & Founder of Five Star Custom Foods, Acquired by Cargill, Joins CEO Coaching International

Asked "Why ELITE?"  Ms. Crnek said "Since our 2012 introduction we received many requests for a stem or hand grip.  We recommend holding the Artisan glass at the neck to avoid hand heat, but many international spirits drinkers insisted on more definitive control, so we answered the call.  The results of the pilot program were stunning. Rather than pass on a superb design opportunity, we chose pedestal over stem for improved durability, lower cost, and striking, elegant appearance.  The name "ELITE" sets us apart and above the majority of traditional yet functionless tulip glassware and our application of true science makes NEAT preferable to the many pretenders who invent and advertise 'marketing science' without substantiation.  All our products promote gender equity by including more sensitive female noses through controlled dispersion of nose-numbing ethanol.  The ELITE packaging theme captures the essence of our international, cosmopolitan popularity."

More on Aussie Journal

• Thiel College names Terry Eddy to Board of Trustees
• "Diamond Fuji" to be Seen from TOKYO SKYTREE in February
• Texpak Offers Environmentally-Friendly Ecotach™ Fasteners to Address Sustainability Needs
• Morningstar names Quantified STF Fund top-performing tactical-allocation fund in 2020
• Financial Solutions Inc. Receives the 2020 Best of Sheridan Wyoming Award

NEAT: The preferred standard for spirits evaluation and drinking enjoyment. Official Spirits Judging Glass of over 30 major international spirits competitions every year.  Over 120,000 spirits officially judged in NEAT since 2012, over 30,000 medals awarded for exceptional spirits quality.  Proven superior in independent sensory diagnostics studies, the scientific development of NEAT is truly changing the way the world drinks.  Dealers and distributors inquire here.