SYDNEY - AussieJournal -- Introducing SmartBuy Collection's $25 Frame & Lens Deal at Vision Direct including delivery! A new price offering that promises low-cost, yet high-quality specs.

For consumers with private health insurance optical extras, these new low-cost frames could see them able to purchase at least three pairs of prescription glasses a year depending on their individual health fund policy.

"We believe that affordable glasses should be the norm, not the exception, and we are proud to launch this new lowest price point of just $25 for a Frames & Lens deal, including free shipping straight to your door, at Vision Direct", brand manager Julia Ritchie says.

SmartBuy Collection's vision is for its customers to find glasses they love at the best price and for stylish everyday essentials to be accessible to everyone. The low price-point offers consumers the opportunity to access affordable, trendy eyewear online.

"We think it has never been more important to help our customers get access to affordable eye care than at this time, during the coronavirus pandemic. When Australians shop at Vision Direct,  we provide a safe online store environment, access to tools that make the shopping experience even easier, like our Virtual Try-On and prescription reader Lens Scanner and now this price offering. We really want to make it as easy as possible for Australians to access eye health care safely and affordably", says Julia Ritchie.

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The new frames are available in nine different styles including full-rimmed pilot shaped, rectangular, square, oval, round and cat-eyed in a variety of modern colours. The frames all include free 1.5 lenses and free shipping in Australia. The full range can be found here.

About Vision Direct

VisionDirect.com.au, part of the SmartBuyGlasses Optical Group, is one of the world's leading designer eyewear e-retailers. With operations across Asia Pacific, Europe and the Americas, Vision Direct has become the market leader in over 20 countries worldwide offering a catalogue of over 80,000 products from over 180 brands.

About SmartBuy Collection

SmartBuy Collection is a high-quality, affordable eyewear brand exclusive to Vision Direct. The brand offers a wide range of eyeglasses styles and frame shapes, so everyone can find something they love for the best price. From everyday eyeglasses to bold and unique styles, their collection starts from just $25 and includes 1.5 lenses and free shipping.